TG Mapping & Analysis w.r.t. demographics and Psychographics

Market segmentations by SEC, MHI analysis vis-a-vie base population

Category Spend Analysis w.r.t. major players in Print and T.V.

Strategic Brand Communication Solutions w.r.t Brand poistioning, BRAND SWOT, Market perceptions, TG Benefit proposition, Brand Roll outs, timelines etc.

Access to speialized software for effective Brand Management Solutions

State-of-the-art media software for effective planning- TRP, Channel Share and Print Readership analysis - Paper wise, Language wise, State wise, month wise etc.

TG Specific Readership Analysis

Media optimization techniques like effective Media scheduling, Effective Frequency, Desired Reach etc.

Team comprising of Media Manager, Media executives and Media assistants

Integrated to the Billing and servicing department to improve synergies

Ad., Up load facilities for faster implementations and cost effectivity

Full fledged team for client servicing. Dedicated Account Servicing

From Brief Management to Brief execution, the CS department ensures a smooth affair

Equipped with Laptops, Research data, Information updates etc. for delivering cutting edge service to the client

Full fledged experienced team of graphic designers

State-of-the-art Hardware systems like Laser printers, Color printers, Scanners, Digi-cams etc.

In house web designing and animation facilities

Latest designing software versions in CD, PM, ILS, 3D-M, Flash, QE etc which are continuously updated